Voyager Play · Gamification Platform

Turn your campaign into an experience people actually want to play.

Voyager Play lets you create interactive campaigns, activations and brand experiences, combining games, content, prizes, leaderboards, referrals, data and engagement mechanics.

Without having to build all the technology from scratch.

SCROLL
Why Voyager Play

From watching to taking part.

Games and interactive experiences can capture attention, hold it and turn it into measurable actions.

The audience doesn't just watch a campaign. It can:

Play Discover Answer Compete Share Sign up Come back Win

And every one of those interactions leaves a signal.

Attention Participation Data Recurrence Conversion

Voyager Play doesn't need to replace your media buy, your social channels, your videos or your site. It can be the experience inside the campaign, or the place those channels take the audience to.

Games aren't new. Building everything around them is the complex part.

Major platforms and media companies have spent years adding games and interactive experiences to build attention, habit and new reasons to come back.

For a brand the challenge is a different one: development, infrastructure, identity, rewards, analytics, content, QA, operations and maintenance.

Voyager Play turns that capability into a product.

Your brand can add gaming and engagement without building a gaming division.

One platform · Different ways to activate it

We pick the format based on your goal.

01

Campaign hub

A full campaign in a single place.

Bring games, trivia, puzzles, AR, video, interactive content and custom experiences together in a single hub. Activities can be available from day one or unlock day by day / week by week.

Main challenge: Complete 4 activities → enter for the grand prize.

Rewards per activity: You completed Trivia → 20% OFF.

Ideal for

Launches · Promotions · Multi-week campaigns · Brand content

02

One-off activation

One specific experience, ready to share.

A game, trivia, AR, video, puzzle or custom experience for one specific action.

It can live behind: Social · QR · Landing page · Influencers · Email · Packaging

Even a single experience can add: sign-up · leaderboard · prizes · leads · analytics

Ideal for

Promotions · Social · Fast launches · Specific actions

03

Always-on / Loyalty

A brand space that stays alive after the campaign ends.

New activities, challenges, seasons, content and rewards keep the relationship with the audience alive.

It can include: Points · Streaks · Leaderboards · Rewards · Special events · Recurring content

Ideal for

Loyalty · Communities · Sports · Entertainment · Brands with frequent contact

04

Live / Events

Take Voyager Play into the physical world.

QR Game Leaderboard Prize Lead

Activate: Stands · Events · Stadiums · Retail · Malls · Sponsorships

It can add live leaderboards, instant prizes, shared screens and AR experiences.

Ideal for

BTL · Events · Retail · Sponsorships · Live experiences

It all runs on the same engine.

The formats aren't closed packages. Depending on each campaign's goal, we activate the pieces of Voyager Play that make sense.

Experiences

Games · Trivia · Puzzle · AR · Video · HTML content · Custom experiences

Rewards

Micro prizes · Chances · Grand prize · Coupons and discounts · Top-N prizes

Engagement

Challenges · Leaderboards · Progress · Points · Competition · Seasons

Growth

Referrals · Invites · Sharing · Referral rewards

Identity

Guests · Progressive sign-up · Profiles · History · Cross-device progress

Data

Leads · Answers · Behavior · Activity · Analytics · KPIs

Return

Notifications · Email · Results · New activities · Rewards

Operations

Hosting · Deploy · QA · Live Ops · Support

The platform is already built. The experience is designed for each campaign.

Every activity has a purpose

This isn't about adding games for the sake of it.

Each format can play a different role inside the campaign.

Trivia

Learning + Data

Teach people about your product while you learn what your audience knows and cares about.

Arcade

Attention + Engagement

Turn the brand into something the audience can play and come back to.

AR

Product experience

Bring a product into the user's space and let them explore it in a different way.

Puzzle / Interactive

Product discovery

Turn products, images and content into an exploration experience.

Video / Story

Content + Education

Bring storytelling and video content into the campaign journey.

Rewards

Motivation + Conversion

Reward specific actions with discounts, codes or perks.

Leaderboards

Competition + Recurrence

Give the competitive segment a reason to play again.

Referrals

Organic acquisition

Turn current participants into a measurable source of new ones.

Rewards across the whole journey

The prize doesn't have to live only at the end.

Voyager Play lets you combine different levels of reward.

Every action can carry a reward, and every reward can bring the user closer to the campaign goal.

Micro reward20% OFF

You completed Trivia

Progress+1 chance

You completed 3 of 4 activities

Referral+1 chance

Your friend completed their first activity

Challenge+3 chances

You completed every activity

Grand prize

You're entered for the main prize

Progressive sign-up

First they take part. Then they have a reason to sign up.

You don't need to block the experience with a form before the user understands the value.

They can start as a guest, build up progress · points · chances · prizes, and sign up once they have a concrete reason to keep them.

Game Progress Reward Sign-up Lead

Sign-up stops being a barrier and becomes part of the reward.

From campaign to launch

Your campaign, powered by Voyager Play.

01 — You tell us about your campaign

Goals · audience · timing · channels · prizes · KPIs

02 — We design the proposal

We analyze the case and define the format, the experiences and the mechanics that best fit what you want to achieve.

03 — We refine it together

We iterate on the proposal, the content and the branding until the experience is aligned with the campaign.

04 — We produce and launch

We configure Voyager Play, build whatever is needed, run QA and leave the activation ready to go live.

You don't need to arrive with the mechanic or the experience figured out. Bring the campaign and the goal; we design how to turn them into an interactive experience.

An activation can be ready to launch in 2–4 weeks, depending on scope.

Everything you don't have to build

You don't need to put together a gaming team.

Voyager Play combines technology + gamification + digital experience design + operations to launch and sustain campaigns that generate participation, data and conversion opportunities.

+10 years

Building and running games for large audiences

We bring that know-how in games, engagement and user behavior to every experience.

Development Infrastructure Hosting Deploy QA Signup and identity Rewards Leaderboards Analytics Live Ops Support
Everything leaves a signal

Find out what works.

Find out what your audience plays, which content lands, which prizes convert and what brings them back.

We measure We analyze We adjust We improve

The brand learns from its audience, and every iteration makes the experience more relevant for its users and more effective for its goals.

Example metrics
Plays Completed activities Sign-ups Leads Chances Referrals Coupons issued Redemptions Recurrence Interaction time

Start from something proven, or create something entirely new.

Catalog

Catalog experiences

We start from an existing mechanic and adapt it to the campaign's branding, content and goals.

Faster to produce

Lower complexity

Mechanics ready to go

See experiences →
Custom

Custom experiences

We build the experience your campaign needs, while Voyager Play handles identity, leaderboards, prizes, data and operations.

Your own mechanic

Infrastructure already solved

Full integration

Let's talk about an idea →

Both can live inside: Hub · One-off · Always-On · Live

For agencies

Your gamification capability, without building a gaming team.

Voyager Play can work as the technology partner behind agencies.

The agency keeps strategy, creative and the client relationship. We handle the interactive layer: games · platform · rewards · leaderboards · data · operations

Let's talk partnership →
Interactive demo

Don't imagine it. Play it.

Jump into a demo campaign and explore Voyager Play the way a real user would.

Try it: activities · prizes · chances · leaderboards · progress · interactive experiences

Try the demo campaign →
Screen recording
FAQ

Frequently asked questions.

Do I have to build anything?

No. Voyager Play already has the infrastructure needed to launch the experience. We configure and adapt the platform for each campaign.

Can I use my own games or experiences?

Yes. We can work with catalog experiences, custom content or purpose-built development.

Can the experience use my brand's identity?

Yes. We adapt visual identity, content, assets and mechanics to each campaign.

Can I use Voyager Play for a single activity?

Yes. You don't need to run a full Hub.

Can it stay live all year?

Yes. Voyager Play can run as an Always-On / Loyalty platform, with new activities, content and periodic rewards.

What can be measured?

Participation, plays, completed activities, sign-ups, leads, answers, rewards, referrals, recurrence and any other metrics defined for the campaign.

How long does it take to launch?

An activation based on existing experiences can be live in roughly 2 weeks, depending on scope, content, branding and the integrations needed.

Let's start

Got a campaign in mind?

Tell us what you want to achieve, who the campaign is for and what experience you have in mind. We'll design how to turn it into something your audience can play, explore, share and enjoy.

Let's talk about your campaign → Try demo